The medal was presented by Mr. Khalid Al Blooshi, Manager of Relations Department , and Mr. Mohammed Al Mazmi, Manager of Security Service Providers Department, during a special ceremony that highlights the SIRA’s commitment to recognizing exemplary figures in the private security sector.
Ammar has become a true symbol of joy, with spontaneous videos of him captured by visitors going viral on social media, showcasing an inspiring and honorable image of the private security sector in Dubai. His story proves that positivity can serve as a powerful source of inspiration, even in the most challenging conditions.
The SIRA Medal of DEVOTION is awarded to individuals who demonstrate exceptional integrity and dedication to their duties and is granted in cases such as:
• Performing duties with honesty and dedication.
• Sacrificing time, effort, or money to support community safety.
• Volunteering and actively participating in crises and emergencies.
Through this initiative, SIRA reaffirms its ongoing commitment to supporting and empowering security personnel while fostering a culture of appreciation and celebrating humanitarian contributions.
Initiatives
SIRA has launched a new community initiative inviting the public and all stakeholders across Dubai to share their positive and inspiring stories about security guards at various locations through the official SIRA website. This initiative aims to highlight the human side of security guards, their role in spreading safety and smiles throughout the community, and to showcase their noble actions that truly deserve recognition and celebration.
In a statement by H.E. Khalifa Ibrahim Al Saleis, CEO of SIRA, he said:
"Today, we are proud to launch this initiative celebrating security guards and highlighting their often unseen efforts that touch all our hearts. We believe that every small story can have a big impact, and every positive moment can inspire others. We encourage everyone in Dubai to share their human stories and memorable moments with security guards, in appreciation and celebration of their dedication and generosity."
Through this initiative, SIRA emphasizes its commitment to nurturing a culture of gratitude and appreciation in society, showcasing the true heroes who work quietly behind the scenes to become a source of pride and inspiration for all. This reflects SIRA’s vision of supporting a positive and safe work environment while achieving the highest levels of security and safety in the Emirate of Dubai.
Be part of this inspiring initiative and share your stories with security guards at www.sira.gov.ae